New around here? Meet our founder.

Pru Chapman
OC Founder + Head Hustler

Pru Chapman is the Founder + Head Hustler at Owners Collective, a dedicated digital community and global online resource hub for early-stage entrepreneurs. Pru gets giddy supporting business owners to create meaningful, sustainable + profitable business. She loves nothing more than bulletproof coffee, her pooch Maverick, and an empty mountain hiking trail.

Close side bar

Latest One Wild Ride Podcast:
Generating New Ideas: How to Inspire Innovation and Lead Creative Teams with Nicole Velik

The Design Kids
Frankie Ratford

Episode 1

The Design Kids | Frankie Ratford on her six-year road trip building a global design community

Frankie Ratford is the Founder of The Design Kids, an online resource and community of over 175,000 Design Students across 33 countries. The Design Kids (TDK) mission is to bridge the gap between studying and working in design, and they’re hitting it out of the ballpark!

Frankie launched TDK in November 2009 (then 26), initially as an online store to give students additional exposure, followed by hosting exhibitions. Soon after, Frankie embarked on an epic roadtrip where she spent six years building a global design community from the ground up. To create this, she physically travelled to each of the 70+ cities, gave talks at universities, ran workshops and personally sat down with over 1,500 Creative Directors from the world’s top studios for a cuppa and a chat.

Along the way, Frankie has become one of the world’s leading experts on the Graphic Design industry and having recently completed the roadtrip we sat down with her in our Byron Bay studio to hear the whole story.

“Everything you do is part of your journey, part of your path.”

— Frankie Ratford, The Design Kids

The Design Kids | Frankie Ratford


Mentioned in conversation…

  • Her early love of Design (even when she didn’t know it was a thing).

  • How The Design Kids road trip started, and then took her around the world.

  • The highs (and lows) of running a global business and constantly being on the move.

  • The wild passion she has for creating community, and her proudest moments.


Explore more

The Design Kids Website

The Design Kids Instagram

The Design Kids Facebook

Frankie Ratford Website

Frankie Ratford Instagram


Generating New Ideas: How to Inspire Innovation and Lead Creative Teams with Nicole Velik

The Beautiful Bunch | Flowers to Empower and Educate Young Refugee Women

Product Growth Strategies: Lessons from Lululemon, Cotton On & TOM Organic with Brooke Franklin

Daring Leadership Decoded: The 4 Critical Skills Courageous Leaders Embody with Of Kin Founder Kylie Lewis

Owners Collective

Secrets to Sellout Products—Free PDF download

Ready to grow your product business, but tangled in the web of where to begin? Let's be real - scaling a product business is hard! Grab this nifty PDF to get the insider's scoop on how to create products that sellout...

Your request was sent successfully. Thanks.

Pin It on Pinterest