James Chin Moody is totally in sync with our beliefs here at One Wild Ride – that business can be a force for good in this world.

With this strong belief James has ensured that Sendle had a strong sustainable approach from the get go. The first step was becoming Australia’s first technology B Corporation, which sets the highest standards of ethical practices and corporate responsibility.

Sendle’s approach to sustainability is so refreshing, they really look at all aspects – from their carbon impact, packaging and energy source. Recently Sendle even launched the first off-grid supply chain for their client, Bonds. The fleet is powered from the solar panels on the company’s storage hub so that the electric vehicles can deliver to destinations around Sydney all day (for at least 10 hours from the first charge).

What is also impressive is that the company has a heavy focus on supporting small businesses who otherwise pay more and get less for their shipping. Sendle offers a premium service by unlocking shipping networks, services and prices normally reserved for bigger companies.

In a few short years, Sendle has already enabled over half a billion dollars of small business GDP in Australia, supporting small sellers to compete with the big guys. It has done this at the same time as becoming Australia’s highest rated national courier, with an NPS 50 points higher than the national average.

During COVID-19, Sendle has helped tens of thousands of small businesses in Australia and the United States make the shift to eCommerce for the first time.

We hope you enjoy this chat with James, Sendle is really a remarkable contender in the shipping industry and its focus on small business has helped create a more level playing field at the time when they need it most.