Chloe de Winter is the co-founder of Nala, a wildly better underwear brand that launched in October 2022 and quickly gained a cult following for its comfortable and affordable bras and undies. 

Nala is dedicated to creating sustainable, stylish underwear that doesn’t compromise on comfort or design. Using bio-based fabrics and ethical practices, the brand caters to all genders and sizes, empowering customers to feel confident, sexy, and supported daily.

Before earning the nickname “bra lady,” Chloe built a career as a physiotherapist and master Pilates instructor, founding the premium online platform, Go Chlo Pilates.