Ingrained Foundation
Jasmin Daly
Episode 94
Transforming Communities Through Purpose-Driven Brands with Jasmin Daly of Ingrained Foundation
Jasmin Daly, the Executive Director of Ingrained Foundation, a not-for-profit funding platform taking an interconnected and collaborative approach to improving social and environmental wellbeing.
Based on Bundjalung Country (Northern NSW), Ingrained has donated over $2 million in the last 5 years to focus on resilience, well-being, inclusion, diversity, and social cohesion.
Jaz herself is also a longstanding Northern Rivers community member, a mother, and a naturalist who’s happiest wandering in the bush or sliding along an uncrowded wave. Her career has danced across the not-for-profit, social enterprise, and for-purpose business sectors, building brands, fostering community engagement, and working in impact. Her work is centred around inspiring change for a hopeful future and working with local communities.
“Our purpose is to create sustained positive social & environmental change in the places where we live and work.”
— Ingrained Foundation

Ingrained Foundation | Jasmin Daly
Podcast
Mentioned in conversation…
- How to build purpose-driven brands that integrate social impact and community engagement.
- Effective strategies for inspiring individuals and communities to take action toward a more hopeful future.
- Staying motivated and hopeful when tackling complex social and environmental issues.
- The origins and development of Ingrained Foundation as a not-for-profit dedicated to supporting communities by working alongside them.






