Cedar Anderson
Flow Hive

Episode 58

Flow Hive | Bee’s and business as a force for good

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Cedar Anderson is the founder and inventor of Flow Hive, a revolutionary system that produces great honey and is easy on the bees and the beekeepers.

This business path is anything but traditional, with an initial humble kickstarter campaign quickly becoming the most successful crowdfunding campaign ever launched outside the US, eventually raising over $16 million.

A love for the bees and the natural world has always been a significant part of the lives of the father-son inventing team behind the idea, Stuart and Cedar Anderson. It all started because Cedar felt bad about crushing bees during the honey harvest. He was also sick of being stung and having to spend a whole week harvesting his honey.

“The first idea was simply that there must be a better way, and I’d been thinking about that from a very young age,” says Cedar, who started keeping bees when he was about six.

This is a true story of business as a force for good as Cedar set out to change the business paradigm and is doing just that.

“A hive might have 50,000 bees in it, and that hive could visit 50 million flowers in a day and just take that number in for a minute. There isn’t any other species or any other thing that can do that for us. And that’s why they’ve become a really important part of our agriculture system.“

— Cedar Anderson, Flow Hive Inventor

Mentioned in conversation…

The vital importance of bees in our ecosystem
Not having enough cash to go into production Cedar and his sister launched a humble kickstarter to raise some funds
Within 7 minutes the campaign hit its goal, and went on to become the most successful crowdfunding campaign ever launched outside the US, eventually raising over $16 million
Cedar’s intention to change the business paradigm
Cedar’s formative years growing up in a community outside of Byron Bay.