High-End Hustlers is THE Business Education and Mentoring program for forward-thinking folk to grow their businesses.
You’ve done the hard yards. Launched your own gig. Nailed your niche. Now you’re ready to make your mark – and a serious profit.
We’re ready to help you make that happen.
Our approach
High-End Hustlers is designed for business owners ready to grow their impact, their revenue, and themselves. If you want a dedicated wolf pack, cool connections and epic sales, this is your zone.
Most importantly, this is a program for business owners who don’t do boring. Who want to disrupt the status quo. Who won’t settle for less.
You see, if you’re a regular round here, you’ll know that we do things differently. We believe passion and purpose are just as important as profit and projections.
Now you want some serious growth and the chance to collaborate with the best in the business. AND you want to do it in a way that feels real and authentic.
You’re SO in the right place.
It’s time to fuse purpose with profit.
To turn your idea into an empire.
To make your mark AND make money.
And we can show you how…
How it works
This program is designed to fast track your business development – and your results.
Spearheaded by Owners Collective Founder, Pru Chapman, you’ll receive a combination of game-changing Implementation Days, weekly laser coaching, trailblazing content, and above all a kick-ass like-minded community.
Most importantly, you’ll be walked through our signature process to up level your game AND the accountability to make it happen.
You’ll also get…
Deep Dive 3-Day Online Summit
Get ready to have your mind blown as you throw down, workshop-style with your new business crew {and in paradise no less}. You’ll grow, evolve, connect, and uplevel yourself + your biz surrounded by the best businesses badasses around.
Across these three juicy sessions, you’ll dial in the clarity, confidence and action plan you need to propel your business forward.
Weekly Mentoring Calls to get YOUR Questions Answered
We know you’ve got SO many questions on how to grow your empire, so we have weekly group mentoring sessions where you can get all your juicy questions answered. You’ll have Pru and the Mavericks facilitating these calls, to ensure that you feel fully supported in your personal and professional growth.
Weekly Masterclasses delivered by Pru and the Mavericks
This is where you get a killer real-world and practical education in business. We’ve carefully crafted the ultimate series of Masterclasses to up-level your business. Here you’ll throw down with Pru and the Mavericks every week for a full five-months. Get ready for a step-by-step education on Business Planning, Marketing, Entrepreneurial Mindset, Client Journey, Sales, Growing Your Team, Leadership, and so so much more. #gamechanger
The ultimate PEB: A Practical Education in Business
You’ll gain access to a step-by-step program built by Pru specifically to help scale your business. Included are training video’s, workbooks and audio recordings to supercharge all areas of your business. We’re not leaving anything out, and we’ll dive deep into your social media platforms, how to hustle your own PR, Facebook Advertising, designing websites that covert, and so so much more.
Instant Access to our Complete Library of Training + Templates
You get ongoing access to our full library of content, resources, downloads, templates, and programs (hundreds of hours worth). Because we want you to have every opportunity for success you’ll also get access to additional networking, profile building and so much more. In addition to ALL our essential training video’s it’s also jam-packed with all the business templates you could need!
Industry Maverick
Knowledge
We’ve handpicked the best in the business to give you honest, on-point and timeless advice on building your business. Our Mavericks bring decades of experience to the table to show you the shortcuts, save you money and make sure you get it right the first time.
Member Forums and Facebook Group
This is your creative brains trust on tap. Brainstorm and bounce ideas off your buddies in here. You’ll join a fun, supportive and game changing crew, here to learn and grow with you in business and in life. Within our crew NOTHING is off limits. We’re here to support you & your creative journey every step of the way.
A Like-Minded Creative Community like No Other
We carefully screen all applications to make sure that our members are the right fit. Because of this you can expect to throw down with the very best type of people, in a supportive, creative and game-changing environment.
How is this program different?
Straight up, you get Mentoring specific to your business, every single week for a full five-months.
Next, the industry average for completion of business building programs is 5%. Our completion rate is over 95%.
This program always sells out, and has done for the last 5 years #quality
We don’t shy away from the important stuff – mindset, financials, sales conversations. This is where most ‘business’ programs fall short.
We care deeply about your success. We strictly cap our numbers, so we can give you the dedicated support you need.
What we cover
Entrepreneurial Mindset + Business Planning
Know why most small businesses fail within the first two years?
Because they never create the right internal environment for success. That’s why straight-up we’re lasering in on your entrepreneurial mindset.
We’re diving deep into identifying your ‘sweet spot’ which will form the foundation of your business, and ensure that you’ve got clarity on exactly who your business serves, what you stand for, and how to make it happen.
Next up, we get strategic, and with a 1-Page Business Plan, so that you have a laser-sharp picture on how you’ll grow.
In this introductory module, we’ll dive into:
- Clarity on your pricing, your products and your services
- Your complete product ecosystem to give you clarity on what you’re selling and when
- How to create a business that will blow your mind it’s so awesome
- What to do when despite your time, money and effort it’s just not working
- Uncover your biggest most important work and step fully into your purpose
- The mission that’s motivating your business, and how to infuse those values into your work
- Honing in on your tribe and target market – because knowing the nuts-and-bolts of who you serve is KEY to bringing home the (nitrite-free) bacon
- How to plan your trajectory in a way that makes sense, and covers the essentials of old school business planning with new school thinking including your 1 Page Plan (this is everything you need and nothing you don’t)
- The way your clients feel about working with you is the most important, yet most commonly overlooked aspect of business
- The essential systems and tech you need to build scalable foundations
Financial Game-Plan
Understanding your numbers is true empowerment in your business. We’re going to walk you through the essential numbers you need to know in your business and how to grow them – fast.
We’re talking must-know numbers, financial forecasting, how to price yourself, profit leavers, and the limiting beliefs holding you back from earning a truck-load of money.
Say hello to loving your numbers.
We’ll dig into:
- Your Financial Scoreboard – The essential numbers that you need to know about your business in plain English. This is the scary part that most business owners run a mile from – but we’re going to break down the essentials of what you need to know, and how to set yourself up properly to really launch and leverage your growth
- The ESSENTIAL pricing structure you NEED to know to make sure that you make a profit (you won’t without it)
- Why Cashflow Forecasting is essential for your business, and we’ll show you how to do it
- The 5 ways that you can make more profit today (you won’t guess these)
- How to hire THE RIGHT Accountant + Bookkeeper and WHY they are essential to the longevity of your business
- How to stand behind the value you’re offering, so that sales conversations become part of your everyday lingo
- The psychology of sales, from both your perspective, and your new client’s
- What you need to know to get your financial game-plan on
Customer Engagement, Conversion + Delivery
As a business owner you MUST have a crystal clear picture of how clients find out about your business, engage with you and your services and eventually sign on the dotted line.
When you understand this you can tweak each and every step of the funnel – yep, what we’re talking about here is the client journey through your sales funnel – and knowing this is a game-changer for both you, your clients, and your bottom line.
You’ll learn:
- Attracting and converting THE RIGHT clients, so that you become irresistible to your target market
- Our *secret weapon* to turbo-charge your conversion rate
- Mapping out your client journey to streamline your offering and maximise your profit every step of the way
- Learn the impact of having empowered Sales Conversations, positioning your worth and the ultimate solution to your client’s problem
- Training your clients to create the ultimate experience for both of you!
- BONUS: Essential Legals and making sure that you’ve got your back end in order to protect you + your business
Marketing
To connect with your customers, you’ve got to draw them into your story. And to do that, you’ve got to get smart and savvy about marketing.
Lots of business owners get flustered when it comes to stepping into the spotlight, but we’re going to make sure that you’re in the right places at the right time. We’ll be diving deep into marketing strategy, a comprehensive overview of each of the key marketing channels, and the strategic execution that’s right for you.
Get ready for:
- Big picture marketing strategy to ensure you know who you’re talking to and how you’ll talk to them on the most powerful channels for you
- Streamlining your marketing strategy and ensuring you’re optimising your online presence
- Mapping your the content pillar of communication that speak directly to your potential customers
- Understanding the value of content marketing that underpins the relationship of trust and thought leadership
- The difference between campaign-based and ‘always on’ marketing, and which is best for you
- Mapping out your customer journey to purcahse, and beyond
- Key marketing channels including social, email marketing, SEO, retargeting and much more
- Which social media platforms to use + how to use them, including a deep dive into Facebook, LinkedIn, Pinterest and Instagram
- Understanding SEO and the action steps you can take to get make your site rank higher
- The experts approach to paid social advertising, and how to get the most bang for your buck
- How to measure your success
Leadership + Culture
To grow your empire you’re going to need the right people around you aka your Dream Team.
We map out the right team for you, looking at both internal and outsourced options.
Then, we walk you step-by-step through bringing on your team the RIGHT way. From How and where to advertise, through to interviewing, onboarding, team engagement and retention. Fully supported by our suite of templates ready for you to use.
We’ll cover:
- Step-by-step guidance on how to hire the right people to grow your team
- The essential team structure that you need for sustainable growth
- The roadmap for who to hire, when to hire, and how to hire them
- How to build in accountability and KPI’s to your growing team
- Templates for setting up essential Roles + Responsibilities for your team members
- Templates for Team Meeting agendas
- How to be a fearless leader – for yourself and your team
- Why management is dead, and what this means for your business moving forward.
- How to create a learning organisation (to attract and retain the right people)
- The true secret about getting extraordinary results (and how to avoid being a has-been or a never-was)
- BONUS SESSION: Philanthropy, and how giving back drives positive change both internally and externally, and in-kind strengthens the position of your brand
Practical Education in Business *Full Break-down
In addition to your weekly Masterclasses and Group Mentoring sessions, you’ll have access to a fully laid out program inside our {epic} Members Area.
You can work through this at your own pace, and you get lifetime access to the content.
We’re leaving no stone unturned in creating your ultimate business.
Each ‘week’ you’ll receive 1-3 video’s on the following topics. They’re delivered by Pru in her super practical style so that you can watch, learn, and implement the same day. You can revisit these additional learnings as many times as you need.
We’ll cover:
- Module 1 | Topic 1 :: Creating Consciously
- Module 1 | Topic 2 :: Vision, Mission, and Values
- Module 1 | Topic 3 :: Nailing Your Product Eco-System
- Module 1 | Topic 4 :: Knowing Your Client
- Module 1 | Topic 5 :: Practical Business Planning
- Module 1 | Topic 6 :: Abundance Mindset
- Module 2 | Topic 1 :: Badass Money Beliefs
- Module 2 | Topic 2 :: Essential Numbers
- Module 2 | Topic 3 :: Your Financial Game-Plan
- Module 2 | Topic 4 :: Financial Forecasting
- Module 2 | Topic 5 :: Systems that Set You Free
- Module 3 | Topic 1 :: Mapping Your Client Journey and Nailing Your Sales Funnel
- Module 3 | Topic 3 :: Attracting the Right Clients
- Module 3 | Topic 4 :: Converting the Right Clients with Impactful Sales Conversations
- Module 3 | Topic 5 :: Training Your Clients
- Module 3 | Topic 6 :: Essential Legals
- Module 4 | Topic 1 :: Nailing Your Visual Branding
- Module 4 | Topic 2 :: Relationship-Based Marketing
- Module 4 | Topic 3 :: Marketing Planning
- Module 4 | Topic 4 :: Digital Strategy
- Module 4 | Topic 5 :: Organic Social Media
- Module 4 | Topic 6 :: Paid Social Media
- Module 4 | Topic 7 :: PR
- Module 5 | Topic 1 :: Building a Team
- Module 5 | Topic 2 :: Creating Culture
- Module 5 | Topic 3 :: Giving Back
Additional Trainings
We’ve thought long and hard about every training you could ever want or need, and put it ALL into our High-End Hustlers portal.
Got a lazy 7 hours, or even 70?! Dive in and get skilled up on any and every area of your business! This is the motherload. EVERYTHING you could ever need.
Full 3-Part Video Trainings on each of the following topics:
- Uplevel on LinkedIn
- Pinterest Like A Boss
- Nailing Instagram
- SEO 101
- Content Creation
- Productivity Secrets
- Creating Impactful Events
- Business Audit
- Facebook Advertising 101
- Photography + Styling for Social Media
- DIY Video Communications
- Tech Systems + Setup
- Jedi Mind Tricks for Abundant Thinking
- Marketing Strategy
- How to Build Kick-Ass Brand Collaborations
- Plus SO much more!
Frequently asked questions…
We’re going to be super honest here…it takes more than coaching to grow a business. You need a solid education in business, a kick-ass community to support you AND best practice knowledge. We offer this so that you have a complete guide to growing your business – fully supported.
Is the program applicable for product-based businesses?
High End Hustlers Countdown
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You’re ready to step into the big-league.
A sharper edge. A succesful business.
A kick-ass life.
NEXT INTAKE 2023
Join us
Your investment includes:
- Deep Dive 3-Day Online Summit
- Weekly Masterclasses & Mentoring with OC Founder, Pru Chapman & the Mavericks
- The Ultimate PEB: A Practical Education in Business Program
- Complete access to our full training library, templates, downloads, and programs
- Key lessons with our industry experts
- Exclusive membership to our Facebook family
- Up-close-and-personal insights from our guest experts
- Access to accountability groups (to get it done!)
Featured Hustlers
Want to know more, hear from our community.
Grant’d
Up To The Beat Fitness
Wordfetti
Who’s running this show?
Owners Collective Founder + Head Hustler.
With over 15 years experience in business strategy, psychology and leadership development, Pru is passionate about helping people find more purpose, freedom, and fulfilment in the work they do.
She’s now worked with thousands of entrepreneurs across all industries, from start-ups to early stage entrepreneurs to big business.
Pru has created one of the most inspiring, dedicated and heart-based business communities in the world. The OC Crew is a community of game changers and daring disruptors that Pru has led, supported and nurtured on their way to success, financial freedom and purposeful living.
Intuitive, truth finder + butt kicker.
Following the heart led road has seen her change the lives and careers of Olympians, CEO’s, global corporations and disruptive game changers of all kinds. She believes whole heartedly that we all have this gift of intuition and it just needs resurrecting to start changing our lives.
KJ brings incredible passion and insight to the High-End Hustlers experience, and is a firm favourite of our community. Her compassion and energy combined with absolute butt-kicking business experience is a superpower in building businesses and creating a life of freedom.
All of this is designed to take you from fledgling Biz-owner to full-blown entrepreneur, so that you can make your mark, make a profit, and finally make it happen.
So to recap, within this program you’ll get:
Weekly Masterclass Calls with Pru & the Mavericks
– to troubleshoot, brainstorm, and grow on a weekly basis
Deep Dive 3-Day
Online Summit
– to connect with your new crew, build relationships, and network like a boss. *COVID restriction dependent*
In depth content and materials
– to guide you through the process of building your business and accelerating your growth
Training across all key areas of your business
– because we’re leaving no stone unturned
Insights from our Industry Experts and Thought Leaders
– we make sure you get the latest information from the best sources.
Tonnes of DONE-FOR-YOU resources,
– checklists, swipe files and more, to take all the guesswork out of getting your business growing and flowing
And because this is an out of the ordinary program, you can expect to walk away with out of the ordinary results.
- Clarity on where you’re going in your business (and how you’re going to get there)
- An action plan to bring your vision to life
- Fully fleshed out customer avatars and target audience demographics
- A clear understanding of your strengths, so you can stay smack-bang in your zone of genius
- A strategic marketing plan and comprehensive understanding of key channels
- Increased conversions and streamlined customer journey
- Increased leverage of your skills and resources (meaning: more time and money to spend on the fun stuff)
- A clear understanding of the numbers in your business, and how to grow them
- The certainty that you’re on the right track, and doing everything you’re supposed to be doing
- The blissful feeling of momentum in your business – where things begin to snowball and skyrocket with ease
- A highly primed success mindset, to help you bust through barriers and get to where you want to be
- Meaningful friendships with likeminded souls, so you can celebrate your wins, seek support with your challenges, and share the entrepreneurial journey as it unfolds
Join now
Four-Month Business Education & Mentoring Program
Super Early Bird Investment
**Strictly limited places released at this rate**
(Regular price $5750 + gst)
Got questions?
01
Complete the short application form here
02
Jump on a call with Pru to check we’re a good fit for one another.
03
Sign up and instantly access all onboarding details
04
Join us at a live Summit to get this {business} party started
Testimonials
"I'm so glad I discovered Launching Legends! The presentation and delivery of the content is outstanding - it really sinks in! So many useful tips that I can start implementing into my business straight away. From a fellow piccolo enthusiast, thank you Pru"
- Zoe Hindle
"Loved the energy of Pru and her team, their enthusiasm is infectious and how they've managed to distil down what normally is so complicated to a process that's straightforward and easy to understand.”
- Daphne Tan
"Owners Collective provide such high quality and high value outputs. The Launching Legends program has literally changed the game for me and I am so grateful! Pru and the team have an amazing work ethic and dedication to what they do - highly recommend."
Monique Terese Francois
EDITH REWA Illustrator & Textile Designer
ANITA SIEK Director of Wordfetti Group
MIKEILA SCHECKENBACH Founder & Creative Director of Bandit Design
NICOLA MURRAY Founder of She Creates
Working with Pru and being a part of the Owners Collective has been an absolute game changer! We feel like Pru is our secret weapon and has helped us identify areas for growth, build strategy, deal with weaknesses and align with our purpose. All while empowering us to drive our business growth and be the best versions of ourselves.
SARAH THORNTON Co-Founder of Finders Keepers
SUSAN EWINGTON Susan Ewington Jewellery
TESS ROBINSON Founder + Creative Director of Smack Bang Designs
FAQ
How is High-End Hustlers different from other business building courses?
And this is no boring business course. We have live in-person sessions, live masterclasses and live open mentoring calls. You’re on the line with Pru & the Mavericks where you can pick their brains and get the next steps you need specific to YOUR business – every week! It’s all encompassing, meaning that we hit all the big essential bases of running a business and an incredible business community that you’ll be warmly welcomed into and that continues well after you complete High-End Hustlers. We built this program to support you + offer you incredible value.
We love it, and we know that you will too.
Do you offer a guarantee?
How do I get access to the education materials?
Is High-End Hustlers better for product or service based industries?
Can I learn at my own pace?
What happens if I miss a week?
Is High-End Hustlers right for me?
While we’ve aimed to design a course that inspires, educates and supports a broad range of industries this course is not going to be right for everyone. We’re going to get real with you straight from the get go.
So if you’re not up for honest feedback, practical advice and challenges along the way you should probably head elsewhere. We’re here to drive + support business owners with purpose and passion.
Join us
Next intake 2023
Please note that due to the nature of this program, numbers are strictly limited.
OUR GUARANTEE
We stand by this program and believe that if you commit to applying the learning’s in this program you will achieve results. We therefore offer a 100% happiness guarantee – if within the first 7 days of the program you are not entirely satisfied we’ll completely refund your investment.