by FAuKtJ | Jun 20, 2024 | Biz Essentials
Winter Solstice: Lessons for Modern Business Today marks the winter solstice, the shortest day and longest night of the year. This special day usually falls around June 21st in the Southern Hemisphere, and December 21st in the Northern Hemisphere. People have...
by FAuKtJ | Jun 5, 2024 | Biz Essentials
Consumers are Changing Consumers today are making decisions differently. They prioritize values-based decision-making and seek out brands that actively create the future they want to live in. The younger generation understands that every decision impacts the...
by FAuKtJ | May 15, 2024 | Biz Essentials
From the heart of Byron region, where I witnessed the devastating floods two years ago, to the southern reaches of Brazil, where my partner’s home state of Rio Grande do Sul now grapples with similar tragedy, the echoes of environmental calamity...
by FAuKtJ | Oct 27, 2023 | Biz Essentials, Pru Thinks
What is ‘greenwashing’? ‘Greenwashing’ is a term used to describe false or misleading environmental claims. Greenwashing makes business appear more environmentally beneficial than they really are. A business is greenwashing when it uses any claim that...
by FAuKtJ | Jun 6, 2023 | Biz Essentials, Mindset, Pru Thinks
If you’re running a business with a small (or mighty) crew it’ll come as no surprise that a big part of your day is now taken up by managing people – hooray?! You’ve probably been pulled away from the fun creative stuff that got you excited in the...